A new Casa del Habano in Naples
Diadema s.p.a., official distributor of [tippy title="Habanos S.A., Corporación"]The Havana-based company, jointly owned by the Cuban industry and the British Imperial Tobacco Group, which markets all 27 Habanos brands worldwide.[/tippy] in Italy has the immense pleasure to officially announce the opening of the third Casa del Habano in Italy, after [tippy title="La Casa del Habano"]La Casa del Habano is the name of a network of retail cigar stores franchised by Habanos s.a. There are over 140 La Casa del Habano stores throughout the world on five continents. A full list can be found on the franchise's global website at www.lacasadelhabano.com[/tippy] in Milan and Rome.
The Tabaccheria Sisimbro, based in Naples, has become part of the Habanos Family for all purposes, offering its historical and special products and its great experience available to the [tippy title="Habanos"]The official Denominación de Origen Protegida (D.O.P.), or Protected Denomination of Origin used only to describe the most outstanding brands of cigars, which are manufactured in Cuba to the most exacting standards established by the Regulatory Council, from tobaccos grown only in particular areas of the island that are also protected as Denominations of Origin. In English the word translates as Havanas, which are widely considered to be the best cigars in the world.[/tippy] lovers. It was founded in 1959 by Franco Sisimbro in the centre of Naples, between Piazza Amedeo, via dei Mille and Piazza San Pasquale. It has always been a point of reference in the city – and not only – for all Habanos enthusiasts, being one of the first tobacconists in Italy to obtain the recognition of Habanos Specialist and to have a wide “walk-in humidor”.
Thanks to the work of Anita Sisimbro, a passionate smoker, the Tabaccheria Sisimbro over the years with its “tastings” and events dedicated to the Habano has expanded the range and availability of its product. It is worth noting that it was the first official Habanos Lounge in the world thanks also to its comfortable lounge next to the walk-in humidor that allows enthusiasts to enjoy the Habano in a relaxed and intimate atmosphere.
During the month of April there will be a great opening party, thus starting a new adventure that will allow all the passionate to find in this place the own and exclusive products of La Casa del Habano
